PREVIEW
rpindo.com — Rp 100rb tahun 2010 = berapa di 2026? rpindo jawab + analisis.
Rupiah inflation + buying-power calculator + Indonesian-personal-finance utility
§1 The Wedge
Indonesian personal finance utility yang ada (Karir.com calculator, Cermati) fokus ke produk-jualan (kredit, asuransi). Hampir tidak ada utility tool yang fokus: inflation calculator, KPR amortization detailed, biaya hidup kota-kota Indonesia, target dana pensiun. rpindo.com: collection 12-15 Indonesian-finance utility, no ads, no signup, just calculator.
§2 Money Stack
- Tier Gratis: semua utility
- Tier Pro · Rp 9.000/bulan: export PDF + scenario save + email alert ("inflasi bulan ini naik 0.2%, target pensiun adjust")
- Affiliate (subtle): "Kalau mau invest auto sesuai target, lihat Bibit/Bareksa (link)"
Target MRR tahun 1: Rp 8-20 juta/bulan.
§3 Acquisition triple-stack
- SEO: "kalkulator KPR", "inflasi rupiah", "biaya hidup di Jakarta vs Bandung"
- Embeddable widget — blogger/financial-influencer can embed calculator
- Linkedin organic untuk financial advisor
§4 AI automation map
- BPS inflation data scraper (monthly) + projection — rule + Gemini Flash
- Cost-of-living per kota — Workers AI summarize
- Calculator description in Bahasa simple — Gemini Flash
§5 Cloudflare architecture
Worker (utility logic) + D1 (BPS inflation cache, city cost data) + KV (hot calc results)
§6 90-day execution
Week 1-3: MVP scoped ke core wedge — single feature yang demonstrate value.
Week 4-6: Tier paid launch + Mayar QRIS integration.
Week 7-9: Content/SEO push + community/partnership outreach.
Week 10-12: Iterate berdasar usage data, double down ke channel akuisisi terkuat.
§7 Moat
Utility focus, no sales pitch. Become bookmark for personal-finance pros. Embed widget = backlink farm.
§8 Standards
- 100% Cloudflare worker-cf
- Indonesian-language UI primary
- Privacy: opt-in only, data delete-on-request
- Data source must be official (BPS, BI, OJK). Annual update cycle.
§9 Open Audit Items
⚙ HARD CONSTRAINTS (enforced for all sites)
This domain MUST operate within these constraints — no exceptions:
- 100% Cloudflare serverless — Workers + D1 + R2 + KV + Workers AI + Vectorize. NEVER PM2, NEVER VPS, NEVER Docker in production path.
- 100% AI-automated — every customer interaction, every moderation decision, every transaction reconcile = AI. No manual queue, no live human chat support, no physical fulfillment.
- 1-operator solo — one person can run the entire operation from a phone. No team meetings, no shared inbox, no shift rotation.
- WhatsApp AI bot for all support (24/7, instant response, no SLA promises that need humans).
- Mayar QRIS for all Indonesian payments (subscription auto-renew, no manual invoicing).
- Indonesian UI primary — bahasa-first, English fallback only where unavoidable.
- Privacy — opt-in only, delete-on-request honored within 24h (cron-driven).
- No physical goods, no inventory — digital products + affiliate referrals only.
If the plan above describes any flow that violates these constraints, treat the plan as ASPIRATIONAL only and rework before building. The constraint trifecta wins.